Hasbro Unveils Albuquerque-Themed Monopoly Game
Hasbro has launched a new Albuquerque-themed edition of the Monopoly board game, featuring local landmarks, attractions, and businesses from the Duke City. The game's launch event was held at the Sandia Peak Tramway.

Albuquerque Santa Fe, NM, November 11, 2026 — Hasbro, a global leader in play, has officially launched a new edition of its iconic Monopoly board game tailored specifically for Albuquerque, New Mexico. Dubbed the “Albuquerque Monopoly” edition, the game showcases a variety of the Duke City’s well-known landmarks, popular attractions, and local businesses.
The unveiling of the game took place during a launch event hosted at the Sandia Peak Tramway, a prominent local landmark itself and a popular tourist destination. Attendees and local officials were reportedly among the first to experience the new board, which replaces traditional Monopoly properties with Albuquerque-specific locations.
This localized version of the classic board game aims to celebrate the unique culture and identity of Albuquerque. By featuring familiar places, the game seeks to resonate with residents and visitors alike, offering a new way to engage with the city’s heritage and modern landscape.
The specific landmarks, attractions, and businesses included on the Albuquerque Monopoly board were not detailed in their entirety but are understood to represent a cross-section of what makes the city distinctive. Hasbro has a history of creating city-specific editions of Monopoly, allowing communities to see their own locales represented on the game board.
The launch event at the Sandia Peak Tramway provided a scenic backdrop for the introduction of the game. This particular edition joins a long list of other custom Monopoly boards created for cities and regions around the world, reflecting Hasbro’s strategy to connect its products with local communities.
Story summarized from the original created by Natassja Leyba on www.newsradiokkob.com, see more information here.
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